Why Do Businesses Need to Provide Customer Support 24/7?

The quick spread of knowledge has resulted in the most well-informed customers in history, raising customers’ expectations of each business. To market yourself as a customer-centric firm, you must recognize that excellent customer service and assistance are no longer limited to work hours. What matters now is your capacity to provide uninterrupted service and assistance to your clients 24/7. The truth is that every company that sells a product or provides a service is in the “NOW” industry. Their customers want products, services, answers, and solutions “RIGHT NOW,” and if you can’t provide it, they’ll go to the next firm they find on Google, Facebook, Yelp, Angie’s List, or anywhere else to get it. Being in the “NOW” business is a critical differentiation since it not only improves the entire customer experience, but it also allows you to take advantage of key chances for proactive client involvement. Customers consider round-the-clock availability to be one of an organization’s most significant assets, and being able to provide them with on-demand service and assistance encourages loyalty and retention.

 

“Time is the one resource none of us will ever have more of.” Gary Vaynerchuk (@garyvaynerchuk) is a businessman and entrepreneur.

 

Here are a few reasons why it is critical for firms to be in the “NOW” business and provide continuous customer service.

 

Customers are clamoring for accessibility right now!

Serving clients in real time, without delay, is the key to today’s corporate success. Customers expect comprehensive and unrestricted access to support. Businesses should make sure that geographical restrictions and time zones do not prevent them from providing service. That means there will never be a message that says “we are closed, please visit our website” or “leave a message and we will answer your call/email during regular business hours.” If that’s the case, your message should include a list of competitors’ phone numbers. Your competitors will write you thank-you letters!

 

A potential consumer considers the quality of customer service as one of the most important aspects of a company. Customers will not choose your company until you guarantee that you will be ready to meet their demands at all times, aka “NOW.” With this in mind, it’s critical that you provide a well-rounded support plan that allows clients to contact you and receive assistance whenever they need it, via whichever channel they like.

 

Customers despise having to wait….at all.

Customers should never be put on hold by a company for any reason. Customers are more likely to transfer brands if customer service does not swiftly acknowledge and fix their complaints, according to statistics. Similarly, for businesses using social media platforms like Facebook, Instagram, Twitter, or LinkedIn to resolve consumer issues, it’s critical that queries are answered quickly. The time it takes for a response to be expected is getting shorter by the day. Customers, especially potential customers, demand real-time responses… “NOW,” and if you don’t provide it, there are a number of other companies doing what you do right there on the same app, waiting to scoop up your customers.

 

Consider the situation where your organisation lacks the capacity to reply to consumer enquiries, complaints, or provide solutions to any problems they may be having right away. Are you willing to give up 20%, 30%, or even 60% of your recurring revenue?Because instances like this will only push customers away from firms who put forth the effort to be present at all times. This is one of the reasons why outsourcing this type of work has grown so popular and successful.

 

Being accessible 24/7, demonstrates a high level of responsiveness.

Businesses can utilise a variety of web applications and solutions to give 24/7 support and assistance to their clients. Adding live chat to your website, for example, is one of the most effective ways to provide continuous, real-time online customer service. Having live chat assistance available on your website 24/7 will show your clients that you’re in the “now” business and are hyper-responsive to their demands. Time is of the essence, and a tool like live chat allows customers to seek fast help at any time.

 

Businesses should completely employ modern technology to keep them up and running throughout the year, thanks to the internet, which has made consistent interaction considerably easier.

 

But we can’t afford to hire anybody!

However, we are technologically prepared to support this!

However, we do not wish to transport so many people.

However, this is only for large brands that can afford to operate in this manner. How will I be able to compete?

I’ve come up with a solution for you!

 

We at Votiko are always assessing the market and looking around to discover what is “NOW.” In that study, we find a significant need for BIG BRAND backing for an investment that fits their present business strategy in the SMB space. That is why Votiko  enables any small business to provide 24/7 multi or omni channel service “RIGHT NOW,” because we are all in the “RIGHT NOW” business.